Marketing Performance Analyst - Limassol, Cyprus

Posted 13/05/2024 by DMS

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€25,000 - €40,000/annum

The Role:

Do you have excellent communication skills, are a strong decision maker and solution finder? Then we want you to join our team and work with the many other talented and dedicated people in a rapidly growing, fast-paced, agile environment.

We are focusing on candidates who have at least 3 years of experience, and solid knowledge on social media platforms and their analytics tools. Very good knowledge of MS Excel at advanced level for DATA ANALYSIS / REPORTING is also a high demand. 

Experience in garnering data from various platforms such as Google Analytics, Google Ads, Facebook Ads, Twitter Ads, Firebase, Google Data Studio, Media Buying etc is a must

The main responsibilities of the position include:

  • Design, implement and maintain adequate reporting to monitor the company’s operations and performance
  • Analyse online user behaviour and conversion data, funnel analysis and multi-channel attribution
  • Perform ROI analysis to evaluate efficiency and effectiveness of different digital marketing campaigns
  • Support budgeting process and goal setting across key metrics, modelling the business impact of proposed changes Interpret trends to identify business and data improvement opportunities
  • Deliver action-oriented insights and best practices to further optimize the digital marketing strategy Conduct competitor analysis
  • Maintain strong collaboration with internal and external stakeholders

Main requirements:

  • BSc/MSc in Mathematics, Statistics, Finance or any other related field
  • At least 4 years of experience in a similar position
  • Experience in various platforms such as Google Analytics, Google Ads, Facebook Ads, Twitter Ads, Firebase, Google Data Studio, Media Buying etc is a must
  • Advanced Microsoft Excel skills
  • Strong analytical & organisation skills with high attention to detail
  • Eagerness to learn new tools and technologies
  • Ability to work under pressure and engage in multiple initiatives simultaneously
  • SEO / SEM skills may be useful
  • Excellent oral and written communication skills in English
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